Draft — not yet published. Facts as of 6 October 2026, pending the owner's review.

How LeadForge compares with Apollo
What mattersLeadForgeApollo
How it worksGrounded sequences from your own data-provider keysSee “How Apollo works”
Where we differAccuracy and compliance guardrails on every emailSee “Where LeadForge differs”
Who it suitsTeams that want outreach grounded in factsSee “Who should stay with Apollo”

How Apollo works

Apollo is a large contact database with outreach built on top, at an estimate of about USD 150M in annual revenue and a claimed 275M contacts, with plans around USD 59, 99 and 149 a month. Its lead credits expire each cycle and are not refunded. Third-party reviews report its exports bouncing at 15 to 35 percent, and it changed its top price three times in 2026.

Where LeadForge differs

LeadForge does not compete on database size. You bring your own data-provider keys, searches run through your accounts, and the facts found about each lead become the raw material for its emails. LeadForge's launch credit policy is designed so lead credits roll over for two billing cycles and a hard bounce on a revealed address returns the credit, so you are not charged for a bad address. Every sequence is grounded in facts, with guardrails, an approval queue, our own email verifier and deliverability checks.

Who should stay with Apollo

If a single large built-in contact database is the main thing you need and expiring credits are acceptable to you, Apollo may be the right choice. LeadForge is for teams that want to use their own data sources, credits designed to roll over and come back on a hard bounce, and outreach grounded in facts.

What you get with LeadForge

  • Grounded in facts

    Every sequence is built from each lead's own facts and your approved claims, not generic templates.

  • Guardrails on every email

    Checks catch invented claims, wrong names and wrong languages before an email is sent, and an approval queue keeps you in control.

  • Deliverability built in

    Your own email verifier, deliverability checks and hashed suppression help protect your domains and your sending reputation.

  • Priced per workspace

    LeadForge is launching with per-workspace pricing rather than per seat, so adding people does not raise the bill, with no mailbox limit (pricing to be announced).

  • Your own data and AI

    Bring your own data-provider keys and your own AI key, or add LeadForge AI. Your searches run through your accounts.

  • Credits built to be fair

    The launch credit policy is designed so lead credits roll over for two billing cycles and a hard bounce on a revealed address returns the credit.

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